How Much Does a YouTuber Earn?

Working from anywhere on the earth, sticking to your own schedule, and talking about your hobbies… Being a YouTuber is a very fun career path but how much do YouTubers make? Keep reading to learn.

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How Much Does a YouTuber Earn?

Being the internet’s favorite platform to watch videos, YouTube has more than 2.1 billion active users worldwide. In other words, you can reach almost one thirds of the world’s entire population through a single website! This immense potential makes YouTube a very popular platform for brands, businesses, influencers, content creators and many more. You can grow your audience, sell millions of product units, sign impressive promotion deals, become an internet sensation or even an A-lister celebrity through a successful YouTube campaign. 

As everyone knows, Justin Bieber rose to stardom almost overnight because of the video of him posted by his mother. Once a quirky boy singing cover songs on YouTube, Shawn Mendes is now a world famous star sitting on millions of dollars. Weeknd, Tori Kelly, Alessia Cara, Bo Burnham and many more performing artists made their debut on YouTube before breaking world records and signing million dollar contracts.

Moreover, many insanely successful entrepreneurs owe their fame and brand image to YouTube. The best-selling author Marie Forleo started with her humble YouTube channel, then she climbed the stairs of success pretty quickly. Tim Ferriss solidified his place as a start-up guru with the help of his YouTube channel. Gary Vaynerchuk, Tai Lopez, Roberto Blake and a lot of other entrepreneurs carefully utilized their YouTube fame to build impressive empires.
In addition to bolstering their fame and brand image, YouTube also allows content creators to monetize their content. This way, content creators make serious money for each time their videos are viewed by YouTube users. If you want to make the best of this potent social media platform and make a decent income through your YouTube videos, you are in the right place! 

Keep reading to learn how to monetize YouTube videos, kickstart your online career and make a living through doing something you really enjoy.

How much money does a YouTuber make a year?

It is possible to earn a decent living on YouTube through advertisements and YouTube’s affiliate program. That is why many content creators are trying to increase their views and attract followers to their YouTube channel. As a result, competition is very fierce on the platform. Many YouTubes are trying different strategies to outshine their competition: Adding 8D music to their videos, doing creative edits, following trends and more. 

If you want to start your YouTube career or take your channel to new heights, you should find new ways to reach your niche and make your videos more appealing to your potential followers. One thing you can try is to add non copyrighted music to your videos to evoke strong emotions in your viewers. You can also use the power of social media platforms to attract new viewers. You can learn how to share YouTube videos on Instagram, TikTok, Facebook and other platforms so that your YouTube channel gains more visibility. All in all, the salary of a YouTuber is heavily dependent on the views they get. 

Since being a YouTuber has been a very promising career due to the substantial success of many influential YouTubers, people have been trying to learn how much money a YouTuber makes a year. Unfortunately, there is no certain answer to this question since YouTubers make money per view. 

On average, YouTube pay rate fluctuates between $0.01 to $0.03 per view. Yet certain factors directly affect the amount of money YouTube pays to content creators: 
  • The total number of views of a video
  • The total number of clicks the ads on your YouTube video receive
  • The quality of ads on your video
  • The length of your video
  • And finally, whether your viewers use adblockers or not

The best case scenario is as follows: Your channel qualifies for monetization and attracts many followers that don’t use adblockers. Your followers watch the entirety of your videos -in other words, they don’t just watch first few minutes and exit. Moreover, they click on the ads in your video. If this is the case, you can make up to $0.18 per view.

If your channel has a significant amount of dedicated followers, you can also try out introducing paid subscriptions to increase your revenue. We must also mention that although YouTube views generate a substantial amount of income, most YouTubers also rely on brand promotions and sponsorships. If you manage to build a strong online presence for yourself and make your YouTube channel known for all the right reasons, you can sign very lucrative deals with many brands that targets your niche. 

When it comes to the earnings of YouTubers, the most important thing is how many views their videos get –much to many people’s surprise, subscribers are not that important if they are not paying for the subscription. Yet they are very valuable in the journey of a YouTuber: It is the subscribers that are most likely to interact with your video. They like, comment and share the videos of their favorite YouTubers to help their channel grow. When your videos get more interaction, you will be making more money through them. 

To sum up, what YouTube pays you is not calculated through the number of your subscribers but the number of views your videos get. Yet having more subscribers lead to getting more interaction and more views, hence building a strong follower base is essential to success and revenue on YouTube. On average, a YouTuber with a million subscribers can make around $60,000 per year through video views and ad clicks. They can also sell products and services like Lightroom presets to make some more money. In addition to that, they can sign good promotion and sponsorship deals with brands. This way, they can get paid for promoting services and products of different brands on their YouTube channel. Some YouTubers even start their own brand to crown their online success with entrepreneurship. 

One of the prime examples of this YouTuber-to-business-owner is makeup guru Jeffree Star. He started with a humble YouTube channel where he shared makeup tutorials and tested makeup products. Then he moved onto building his own makeup empire: Sponsorships, endorsements and finally launching his own makeup brand. With 16 million followers, Star’s estimated net worth is $200 million.

How much money does 1 million YouTube views make?

There are many factors that affect how much YouTubers earn per view –such as total views or number of ad clicks. Various sources estimate a pay rate of $5 per 1,000 views though, thus 1 million YouTube views would earn the YouTuber up to $5,000.

How many views do you need to get paid on YouTube?

In order to monetize your YouTube videos, you need to qualify for YouTube Partner Program. If your channel meets the criteria below, congratulations, You can be a Partner!

  • You must have at least 1,000 subscribers.
  • You must gather 4,000 watch hours in the last 12 months.
  • You must sign in and agree to the YouTube Partner Program terms and conditions.
  • You must create an AdSense account.
  • You must submit your application to YouTube Partner Program. After being reviewed, your application will be approved. Following your approval, you can start monetizing your videos right away!

To get your first payment from YouTube, you must first reach a balance of at least $100.

How much can YouTubers make?

How much YouTubers make depend heavily on how many views their videos get. In addition to that, they also sign partnership deals with various brands, use affiliate links, and sell merchandise to increase their revenue.

How much money does 100K subscribers make on YouTube?

The main indicator of how much money a YouTuber can make is the view counts of their videos. YouTube pays content creators per view or per ad clicks, that is why the subscriber count is not directly linked to revenue of a YouTuber.

On average, it is possible for a YouTuber to make between $330 and $7,500 from 100K active subscribers.

What can you earn in your channel’s early days?

On social media platforms like YouTube, the first dollar is the hardest to make since success breeds success! Realistically speaking, making a decent income at the earliest days of your YouTube channel is not very possible.

Through careful planning, smart strategizing and most importantly persistence, you can grow your channel to make up to six figures a year through your YouTube channel. 

In order to join the “big league” and make serious money on YouTube, find and cater to your niche while playing to your strengths. Be yourself in your videos and make your content more attractive through the use of good visuals, engaging music tracks, and interesting visual effects. 
Use other social media platforms too so that you can attract new viewers from all around the internet. And most importantly, be patient and don’t give up!
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